The following content outlines the Privacy Policy for the website www.allydogdepot.com, for the company “Ally Dog Depot,” herein referred to as “Company,” “Website,” “Site,” “Team,” and/or “ADD.” By accessing this Website, the user, henceforth to be referred to as “User,” “Users,” “Visitor,” “Customer,” or “Client,” agrees to this Privacy Policy and all the contents therein. This Privacy Policy notice is available at: www.allydogdepot.com/privacy-policy.

As educators and parents, the Team at ADD hold the privacy of the parents and their child in the highest regard, and strive to uphold all sensitive information with care and conviction for protecting the right to privacy of all parties involved.

The Privacy Policy was last updated on November 2025.

Website Content, Cookies, and Tracking

The Website uses cookies and similar tracking technologies to enhance the User experience, analyze site performance, and support core Website functions. Cookies are small data files stored on your device that help the Website remember your actions and preferences over time.

Types of Cookies We Use

We may use the following categories of cookies:

• Essential Cookies: Required for the Website to function properly, including security features, page navigation, and access to secure areas.
• Performance and Analytics Cookies: Help us analyze how Users interact with the Website, allowing us to improve content, navigation, and functionality.
• Functional Cookies: Remember User preferences and enhance personalized features, such as saved settings or improved navigation.
• Marketing and Advertising Cookies: Used to deliver relevant ads or measure the effectiveness of advertising campaigns. These cookies are only used when necessary and compliant with applicable laws.

How We Use Tracking Technologies

We may use tracking tools such as web beacons, pixels, log files, and analytics scripts to:

• Understand how Visitors use the Website
• Monitor Website performance and troubleshoot issues
• Improve content and User experience
• Measure the effectiveness of marketing efforts
• Prevent fraud and ensure security

Third-Party Cookies and Services

Some tracking technologies may be placed by third-party service providers such as analytics platforms (e.g., Google Analytics), advertising networks, or social media integrations. These providers may collect information based on your interactions with our Website and their own services. Their use of information is governed by their respective privacy policies.

Managing Cookies and Tracking Settings

Users can control or disable cookies through their browser settings. Please note that turning off certain cookies may affect Website functionality or limit access to certain features. Most browsers allow you to:

• Block all cookies
• Allow cookies only from certain sites
• Delete previously stored cookies
• Receive alerts before cookies are stored

For more detailed instructions, please consult your browser’s help page or settings menu.

Your Information

We collect certain types of information when you access or interact with the Website. This information helps us operate, maintain, and improve the Website, provide services, and ensure a secure and personalized experience for all Users.

Personally Identifiable Information

‘Personally Identifiable Information’ refers to any data that can be used to identify, contact, or locate an individual. We only collect PII when it is voluntarily provided by the User. This may include, but is not limited to:

• Full name
• Email address
• Mailing address
• Phone number
• Account login details
• Payment information processed through secure third-party processors
• Any other information you choose to provide through forms, purchases, email communication, or account creation

We use PII to:

• Process transactions or fulfill orders
• Respond to inquiries or customer support requests
• Provide important updates related to the Website or your account
• Improve our services and User experience
• Enforce Website policies and protect against fraudulent activity

We do not sell or rent your Personally Identifiable Information to third parties.

Non-Personally Identifiable Information

‘Non-Personally Identifiable Information’ refers to data that does not directly identify an individual. This information is collected automatically when you visit our Website and may include:

• Browser type and version
• Device type, operating system, and IP address
• Pages visited, time spent, and navigation patterns
• Referring or exit pages
• General geographic location
• Clickstream data and usage statistics

This information is used to:

• Improve Website design, performance, and content
• Analyze trends and User behavior
• Resolve technical issues
• Enhance security and prevent misuse

Non-PII may be aggregated or anonymized for research, analytics, or business reporting.

Protecting Your Child’s Privacy

We take the privacy and safety of children seriously. While our Website may be visited by Users of all ages, we do not knowingly collect personal information from children under the age of 18 without verifiable parental consent. If we learn that a child has provided personal information without such consent, we will take immediate steps to delete that information from our records.

Parents and guardians are encouraged to monitor their children’s online activity and to contact us if they believe personal information has been submitted without permission.

Children’s Online Privacy Protection Act (COPPA)

In compliance with the Children’s Online Privacy Protection Act (COPPA), we:

• Do not knowingly collect, store, or use PII from children under 18 without parental consent.
• Clearly state what information may be collected and how it is used.
• Provide parents the right to review or request deletion of their child’s information.
• Maintain reasonable security measures to protect data.
• Only use children’s information for the specific purpose for which it was provided, and never share it with third parties unless required by law or necessary for essential services.

If you believe we have collected information from a child under 18 without consent, please contact us immediately so we can take appropriate action.

How We Use Your Information

We use the information we collect to operate the Website, improve User experience, and provide necessary services. This includes communication, analytics, security, order fulfillment, and account management.

Data Storage and Security

We store your information using secure, industry-standard systems designed to protect it from unauthorized access, alteration, disclosure, or destruction.

We use administrative, technical, and physical safeguards, including:

• Encrypted connections (SSL/HTTPS)
• Secure servers and firewalls
• Limited access to personal information
• Routine monitoring for vulnerabilities

While we take all reasonable steps to protect your data, no method of online transmission or storage is completely risk-free. Users share information at their own discretion.

Payment Processing Information

All payments made through the Website are processed exclusively by secure third-party payment providers. These providers may collect payment details such as credit card numbers, billing addresses, and verification information.

We do not store, process, or have access to full credit card data on our servers.

Payment processors follow their own security and privacy standards. We encourage Users to review the privacy policies of any payment service used on our Website.

Third-Party Links

Our Website may contain links to external websites or services that are not operated or controlled by us. Once you leave our Website, we are not responsible for the privacy practices or content of those third-party sites.

Users are encouraged to review the privacy policies of any external websites they visit.

GDPR Notice (For Users in the European Union)

If you are located in the European Union, you are entitled to certain rights under the General Data Protection Regulation (GDPR), including:

• The right to access your personal data
• The right to correct inaccurate information
• The right to request deletion (“right to be forgotten”)
• The right to object to or restrict processing
• The right to request a copy of your data
• The right to withdraw consent at any time

To exercise any of these rights, please contact us using the details provided in the Contact section. We will respond to all valid requests within the timelines required by applicable law.

Changes to This Policy

We may update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or Website features. Continued use of the Website after changes are posted indicates acceptance of the updated policy.

By using our Website, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy.

We are committed to protecting your privacy and ensuring that your information is handled responsibly and transparently.